#UnbreakableLOVE - An open letter to Janet Jackson and her team

@JanetJackson has NO IDEA how much I love her and how much she’s part of my life. On the good and bad times, she always have something to say. Her words and moves help and inspire me everyday. Her book made me accept the fact that yes, I’m a little overweight and there’s nothing wrong with that, I can still slay being chubby! LOL I love food, I love myself and I found someone who loves me how I am.

If Live Nation really pulled off the #UnbreakableEUROPE plug due low ticket sales, they acted WRONG (industry mercenaries). But If that was the problem, Janet’s TEAM could’ve worked it out I guess. If she doesn’t want to do it, she doesn’t have to do it. But a good Marketing and Public Relations team should work from there.

The FANS know everything is going on. We know she came back with an AMAZING album, she’s looking FIERCE & FABULOUS and she’s on the road… But the general public doesn't. And there’s where Janet’s MKT and PR team failed. They haven’t reached ‘non-fans’ and for the rest of the world, she probably not even dropped Unbreakable! I heard from a few friends (that aren’t Janet’s die heart fan like myself) "Oh, she’s back? I didn’t know that! Cool… I love her!". Someone told me today the same thing happened when he talked about the cancellation of her UK Tour to his friends: "She was coming? Oh… If I knew, I’d have gotten a ticket. Janet is amazing.”

David Bowie’s last two records, for example. He’s also a legend and dropped his last albums without warning, but in a matter of days he was EVERYWHERE. All music websites and magazines were talking about it. He dropped music videos — some homemade, but still so very interesting and amazing — kept using technology and new resources to share his vision and the album’s narratives. Magazine covers with great reviews or his record producers and creative partners interviews inside. Facebook, outdoors and posters on street… He reached everyone, everywhere. The world knew: Bowie was back after a 10 year hiatus.

What I’m trying to say is that Bowie was the BRAIN behind it all, but he actually ‘haven’t done much’ besides recording amazing albums and showing up to a photo/video set for a couple of days. He was at home, but taking over the world. I hate comparing my two favorite artists here, but my point is: why Janet’s Team haven’t done the same?

Why they haven’t used some of the hundreds outtakes from YuTsai’s album shoot or Solaiman Fazel’s Tour Book shoot on Billboard and Rolling Stone Magazines? Why not broadcast that ‘In The Studio’ footage (that was amazing) featuring Jimmy and Terry and show her creative process on TV? Why not boost Instagram and Facebook posts to share ‘from her lips…’ stuff? We can target FB posts by country/city these days, so use it to reach people on the cities where she’ll perform! My God… This is 2016, not the 50s! With one simple click, you can reach out people in Asia, America, Europe, Australia… You can do it from bed, almost literally! Janet, again, I LOVE YOU! We love you so very much, but gurl, your team sucks.

I lost money, months planning my work vacations, my dream of maybe meeting you, Preston, Gil, the dancers… Of seeing you live, up close for the very first time. It’s all gone, It all went down the hole. And I was very angry a few days ago, but I’m not anymore. I understand. Shit happens even with large scale things and millimetric planned schedules. What I don’t understand is why it had to happen like this. Again, I’m not judging or attacking Janet Jackson, not at all! I’m only questioning the smart woman I know lies there, and the reason why she keep self-boycotting and underestimating her awesome career and potential like this.

I’m taking a stand here — and I know I’ll be criticized by some — but that’s how I feel/see it. DRAG US, JANET! You are the best between the best, NEVER FORGET THAT! The world owns to you more than it could ever pay… Make them say your name out loud again, now and forever.

Thank you, love you forever.
Felipe Garcia

#UnbreakableLOVE

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